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Butterfly
Butterfly BOAT Platform

Orchestrate agents, people and systems on one platform.

Business Orchestration and Automation Technologies
(BOAT)

Butterfly combines the fast-growing global BOAT approach with local engineering strength. It gives organizations world-class orchestration capabilities, together with the advantages of data sovereignty, regulatory compliance and on-premises deployment.

  • ISO 9001
  • Domestic Product Certificate
  • ISO/IEC 27001
  • Technology Product Certificate
Organizations that trust Butterfly
VodafoneFloReebokNine WestMetro IstanbulDoğuş MediaTypekuvazNTVDiscoveryTLCKoleksiyonLumberjackGQVogueDeva Holding CompaniesKoray KimyaPuhu TVDMAX

By 2030, 70% of enterprises will adopt BOAT platforms.

Gartner has defined a new software category that brings process management, integration, robotic automation, low-code development and AI together on a single platform: Business Orchestration and Automation Technologies (BOAT). Today only a small share of organizations have a consolidated platform architecture; according to Gartner's prediction, this picture will be reversed by 2030.

70%
70% of enterprises are expected to adopt BOAT platforms by 2030.
33.9%
Compound annual growth rate of the BOAT market
$21 billion
The amount BOAT spending is expected to exceed in 2029.

Source: Gartner, Predicts 2025 and BOAT market forecast (2025)

Key capabilities of BOAT platforms

Conductor: Butterfly

The conductor plays no instrument. But the piece moves forward under their direction.

Enterprise ERPs, business applications or software you built yourself: each one is a strong musician in its own right. Butterfly doesn't play in their place; it conducts them, defining in a single score in which order, with whose approval and in which system the work moves forward.

Different technologies work not as patches added later but as parts of the same platform by design. It works alongside your existing systems and replaces them when needed.

AI in the orchestra

AI is the fastest member of the orchestra: it reads the process, prepares the decision and triggers the action. But it plays on the conductor’s cue. Where it should stop and which decisions must go through human approval are written in the score; every recommendation and every approval is recorded.

Writes the scoreProcesses, rules and approvals are defined in Butterfly, not in code; change is a setting.
Keeps the rhythmSystems, robots, AI and people come in at the right moment, in the right order.
Protects the pieceEvery step runs under permissions and an audit trail; critical decisions go through approval.
Changes the instrument when neededReplaces the system you want to renew through a gradual migration; the performance never stops.

The number of tools grew. No one is left running the work.

Every team automated its own work. No one manages the whole.

As workflow tools, robots, integrations and AI models were set up one by one, organizations did not get faster. They fragmented.

Procurement set up its own approval tool, IT its own request system, finance its own robots. Each does its job within its own area, but when a process moves from one area to the next, it loses its speed, its owner and its trail. The problem is not a lack of automation. It is that the automations are unaware of each other.

The journey of a purchase requestClick to see the difference
ProcurementApproval toolIn Butterfly
SpeedFlowingFlowing✓×
OwnerProcurement specialistProcurement specialist✓×
TrailRecordedRecorded✓×
BTRequest systemIn Butterfly
SpeedWaiting in queueFlowing✓×
OwnerProcurement specialistAssigned IT owner✓×
TrailRecordedRecorded✓×
FinanceRobotsIn Butterfly
SpeedPendingWithin SLA✓×
OwnerOwner unclearAssigned finance owner✓×
TrailPartially recordedRecorded✓×
OperationsExcel and emailIn Butterfly
SpeedOverdueCompleted✓×
OwnerNo oneClear process owner✓×
TrailNo recordFull audit trail✓×

At every handoff, speed, ownership or the trail is lost. Existing tools can stay in place or move to Butterfly; all requests are tracked in a single process, with a single owner.

BOAT Anchor

BOAT on a single page.

The foundational, core, advanced and infrastructural layers of business orchestration and automation technologies, and where Butterfly sits in this structure, on one page.

Readiness test

How ready is your organization for orchestration?

8 questions, two minutes. See your organization’s orchestration scorecard across process, systems, AI and governance.

  • Process
  • Systems
  • AI
  • Governance
8 questions · about 2 minutes
Process1 / 8
How many different tools does a critical process (e.g. purchase approval) pass through from start to finish?
Process2 / 8
How long does it take to change an approval rule (e.g. an amount threshold)?
Systems3 / 8
How does data move between systems?
Systems4 / 8
Do you plan to replace one of your current systems or a tool that is reaching end of support?
AI5 / 8
How is AI used in your business processes today?
AI6 / 8
Do AI recommendations require approval and an audit trail?
Governance7 / 8
Can you show who approved a transaction, when, and on what grounds?
Governance8 / 8
Do data and applications need to stay on-premises or in-country?
See your orchestration scorecard · 2 min

Competitiveness is no longer measured by how much software you have, but by how well you manage it.

The era of losing time, cash and efficiency in disconnected silos is ending with BOAT architecture. Butterfly unites scattered enterprise structures on a single digital backbone, preparing companies for a more agile, more integrated, AI-powered future.

Frequently asked

Short answers
about BOAT.

What is BOAT?
BOAT (Business Orchestration and Automation Technologies) is an enterprise software category that brings process management, integration, robotic process automation, low-code development and AI together on a single platform. The aim is to bring separately built automations together into a single managed process.
What is the difference between BOAT and a low-code platform?
Low-code is an application development method; BOAT is a platform category that includes application development but puts process orchestration at its center. On a BOAT platform, applications, integrations, robots and AI are managed as parts of the same process.
What is the difference between BOAT and RPA?
RPA automates repetitive tasks with software robots; BOAT manages those robots as tracked steps of the process. When the robot runs, who the work goes to if it fails and whose approval the result goes to are all defined in the process.
Why is Butterfly a BOAT platform?
Butterfly delivers process orchestration, integration, automation and RPA, enterprise application development, data and AI on the same platform, under the same permissions and audit trail. It is developed in Turkey and can be deployed on-premises.